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$88.63
0.210.24%
At close: -
$88.63
0.000.00%
After Hours: 4:38 PM EDT
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Southern Analyst Ratings and Price Targets | NYSE:SO | Benzinga
Southern Co has a consensus price target of $86.46 based on the ratings of 25 analysts. The high is $100 issued by Jefferies on June 5, 2025. The low is $61 issued by Goldman Sachs on August 22, 2022. The 3 most-recent analyst ratings were released by Morgan Stanley, Raymond James, and Jefferies on June 18, 2025, June 13, 2025, and June 5, 2025, respectively. With an average price target of $96 between Morgan Stanley, Raymond James, and Jefferies, there's an implied 8.32% upside for Southern Co from these most-recent analyst ratings.
Analyst Firms Making Recommendations1
Morgan Stanley
Raymond James
Jefferies
Keybanc
Wells Fargo
1calculated from analyst ratings
Analyst Ratings for Southern
| Buy Now | Get Alert | |||||||
|---|---|---|---|---|---|---|---|---|
| 06/18/2025 | Buy Now | 1.55% | Morgan Stanley | Stephen Byrd49% | $91 → $90 | Maintains | Equal-Weight | Get Alert |
| 06/13/2025 | Buy Now | 10.57% | Raymond James | J.R. Weston46% | → $98 | Initiates | → Outperform | Get Alert |
| 06/05/2025 | Buy Now | 12.83% | Jefferies | Julien Dumoulin-Smith67% | $102 → $100 | Upgrade | Hold → Buy | Get Alert |
| 05/14/2025 | Buy Now | -11.99% | Keybanc | Sophie Karp59% | → $78 | Downgrade | Sector Weight → Underweight | Get Alert |
| 05/02/2025 | Buy Now | 11.7% | Wells Fargo | Neil Kalton69% | $95 → $99 | Maintains | Equal-Weight | Get Alert |
| 05/02/2025 | Buy Now | 4.93% | Guggenheim | Shahriar Pourreza69% | $93 → $93 | Reiterates | Neutral → Neutral | Get Alert |
| 05/02/2025 | Buy Now | 6.06% | Evercore ISI Group | Durgesh Chopra65% | $90 → $94 | Maintains | In-Line | Get Alert |
| 04/22/2025 | Buy Now | 1.55% | Barclays | Nicholas Campanella62% | $83 → $90 | Maintains | Equal-Weight | Get Alert |
| 04/08/2025 | Buy Now | 6.06% | JP Morgan | Jeremy Tonet67% | → $94 | Upgrade | Underweight → Neutral | Get Alert |
| 03/21/2025 | Buy Now | 9.44% | UBS | Daniel Ford69% | $94 → $97 | Maintains | Neutral | Get Alert |
| 03/20/2025 | Buy Now | 2.67% | Morgan Stanley | Stephen Byrd49% | $88 → $91 | Maintains | Equal-Weight | Get Alert |
| 02/03/2025 | Buy Now | -4.1% | Mizuho | Anthony Crowdell63% | $83 → $85 | Maintains | Neutral | Get Alert |
| 12/12/2024 | Buy Now | 10.57% | Scotiabank | Andrew Weisel64% | $96 → $98 | Maintains | Sector Outperform | Get Alert |
| 11/22/2024 | Buy Now | -4.1% | Morgan Stanley | Stephen Byrd49% | $88 → $85 | Maintains | Equal-Weight | Get Alert |
| 11/01/2024 | Buy Now | 9.44% | BMO Capital | James Thalacker74% | $99 → $97 | Maintains | Outperform | Get Alert |
| 10/15/2024 | Buy Now | -6.35% | Barclays | Nicholas Campanella62% | $71 → $83 | Maintains | Equal-Weight | Get Alert |
| 10/02/2024 | Buy Now | 9.44% | Guggenheim | Shahriar Pourreza69% | $93 → $97 | Maintains | Buy | Get Alert |
| 09/25/2024 | Buy Now | -7.48% | Morgan Stanley | Stephen Byrd49% | $78 → $82 | Maintains | Equal-Weight | Get Alert |
| 09/20/2024 | Buy Now | 2.67% | UBS | Daniel Ford69% | $90 → $91 | Maintains | Neutral | Get Alert |
| 09/19/2024 | Buy Now | 6.06% | Jefferies | Julien Dumoulin-Smith67% | → $94 | Initiates | → Hold | Get Alert |
| 09/16/2024 | Buy Now | 1.55% | Mizuho | Anthony Crowdell63% | $90 → $90 | Downgrade | Outperform → Neutral | Get Alert |
| 08/29/2024 | Buy Now | -1.84% | B of A Securities | Julien Dumoulin-Smith67% | $86 → $87 | Maintains | Neutral | Get Alert |
| 08/23/2024 | Buy Now | -11.99% | Morgan Stanley | Stephen Byrd49% | $72 → $78 | Maintains | Equal-Weight | Get Alert |
| 08/20/2024 | Buy Now | 8.32% | Scotiabank | Andrew Weisel64% | $87 → $96 | Maintains | Sector Outperform | Get Alert |
| 08/12/2024 | Buy Now | -1.84% | JP Morgan | Jeremy Tonet67% | $80 → $87 | Maintains | Underweight | Get Alert |
| 08/02/2024 | Buy Now | — | Wolfe Research | Steve Fleishman51% | — | Downgrade | Outperform → Peer Perform | Get Alert |
| 08/02/2024 | Buy Now | -1.84% | Scotiabank | Andrew Weisel64% | $77 → $87 | Maintains | Sector Outperform | Get Alert |
| 08/02/2024 | Buy Now | 0.42% | Wells Fargo | Neil Kalton69% | $77 → $89 | Maintains | Equal-Weight | Get Alert |
| 08/02/2024 | Buy Now | 6.06% | BMO Capital | James Thalacker74% | $87 → $94 | Maintains | Outperform | Get Alert |
| 08/02/2024 | Buy Now | 6.06% | Goldman Sachs | Carly Davenport49% | $83 → $94 | Maintains | Buy | Get Alert |
| 07/09/2024 | Buy Now | -19.89% | Barclays | Nicholas Campanella62% | $66 → $71 | Maintains | Equal-Weight | Get Alert |
| 06/24/2024 | Buy Now | -19.89% | Morgan Stanley | Stephen Byrd49% | $74 → $71 | Maintains | Equal-Weight | Get Alert |
| 05/31/2024 | Buy Now | -10.87% | B of A Securities | Julien Dumoulin-Smith67% | $73 → $79 | Maintains | Neutral | Get Alert |
| 05/28/2024 | Buy Now | -16.51% | Morgan Stanley | Stephen Byrd49% | $67 → $74 | Maintains | Equal-Weight | Get Alert |
| 05/15/2024 | Buy Now | 1.55% | Argus Research | Marie Ferguson40% | $75 → $90 | Maintains | Buy | Get Alert |
| 05/03/2024 | Buy Now | -13.12% | Wells Fargo | Neil Kalton69% | $72 → $77 | Maintains | Equal-Weight | Get Alert |
| 04/23/2024 | Buy Now | -17.64% | B of A Securities | Julien Dumoulin-Smith67% | $70 → $73 | Maintains | Neutral | Get Alert |
| 04/22/2024 | Buy Now | -13.12% | Scotiabank | Andrew Weisel64% | $80 → $77 | Maintains | Sector Outperform | Get Alert |
| 04/15/2024 | Buy Now | -25.53% | Barclays | Nicholas Campanella62% | $65 → $66 | Maintains | Equal-Weight | Get Alert |
| 04/04/2024 | Buy Now | -14.25% | UBS | Daniel Ford69% | $78 → $76 | Downgrade | Buy → Neutral | Get Alert |
| 04/02/2024 | Buy Now | -14.25% | Mizuho | Anthony Crowdell63% | $73 → $76 | Maintains | Buy | Get Alert |
| 04/01/2024 | Buy Now | -14.25% | BMO Capital | James Thalacker74% | $72 → $76 | Reiterates | Outperform → Outperform | Get Alert |
| 02/21/2024 | Buy Now | -9.74% | RBC Capital | Shelby Tucker66% | $80 → $80 | Reiterates | Outperform → Outperform | Get Alert |
| 02/16/2024 | Buy Now | -18.76% | Wells Fargo | Neil Kalton69% | $75 → $72 | Maintains | Equal-Weight | Get Alert |
| 02/16/2024 | Buy Now | -18.76% | BMO Capital | James Thalacker74% | $75 → $72 | Maintains | Outperform | Get Alert |
| 01/17/2024 | Buy Now | -24.4% | Barclays | Eric Beaumont69% | $68 → $67 | Maintains | Equal-Weight | Get Alert |
| 01/11/2024 | Buy Now | -13.12% | BMO Capital | James Thalacker74% | $72 → $77 | Upgrade | Market Perform → Outperform | Get Alert |
| 12/08/2023 | Buy Now | -7.48% | Citigroup | Ryan Levine67% | → $82 | Initiates | → Buy | Get Alert |
| 11/29/2023 | Buy Now | -18.76% | JP Morgan | Christopher Turnure65% | $69 → $72 | Maintains | Underweight | Get Alert |
| 11/21/2023 | Buy Now | -24.4% | Morgan Stanley | Stephen Byrd49% | $66 → $67 | Maintains | Equal-Weight | Get Alert |
| 11/21/2023 | Buy Now | -17.64% | Mizuho | Anthony Crowdell63% | $76 → $73 | Maintains | Buy | Get Alert |
| 10/25/2023 | Buy Now | -25.53% | Morgan Stanley | Stephen Byrd49% | $69 → $66 | Maintains | Equal-Weight | Get Alert |
| 10/16/2023 | Buy Now | -11.99% | Scotiabank | Andrew Weisel64% | → $78 | Upgrade | Sector Perform → Sector Outperform | Get Alert |
| 09/21/2023 | Buy Now | -22.15% | Morgan Stanley | Stephen Byrd49% | $67 → $69 | Maintains | Equal-Weight | Get Alert |
| 09/13/2023 | Buy Now | -23.28% | B of A Securities | Julien Dumoulin-Smith67% | $67 → $68 | Upgrade | Underperform → Neutral | Get Alert |
| 09/06/2023 | Buy Now | -9.74% | RBC Capital | Shelby Tucker66% | $78 → $80 | Maintains | Outperform | Get Alert |
| 08/31/2023 | Buy Now | -21.02% | BMO Capital | James Thalacker74% | $72 → $70 | Maintains | Market Perform | Get Alert |
| 08/23/2023 | Buy Now | -24.4% | Morgan Stanley | Stephen Byrd49% | $69 → $67 | Maintains | Equal-Weight | Get Alert |
| 08/23/2023 | Buy Now | -11.99% | RBC Capital | Shelby Tucker66% | → $78 | Reiterates | Outperform → Outperform | Get Alert |
| 08/23/2023 | Buy Now | -23.28% | Barclays | Eric Beaumont69% | → $68 | Initiates | → Equal-Weight | Get Alert |
| 08/10/2023 | Buy Now | -22.15% | Morgan Stanley | Stephen Byrd49% | $60 → $69 | Upgrade | Underweight → Equal-Weight | Get Alert |
| 08/09/2023 | Buy Now | -18.76% | Ladenburg Thalmann | Paul Fremont61% | → $72 | Initiates | → Buy | Get Alert |
| 07/21/2023 | Buy Now | -32.3% | Morgan Stanley | Stephen Byrd49% | $60 → $60 | Reiterates | Underweight → Underweight | Get Alert |
| 06/23/2023 | Buy Now | -32.3% | Morgan Stanley | Stephen Byrd49% | $61 → $60 | Maintains | Underweight | Get Alert |
| 06/08/2023 | Buy Now | -22.15% | JP Morgan | Christopher Turnure65% | $73 → $69 | Maintains | Underweight | Get Alert |
| 06/08/2023 | Buy Now | -9.74% | Goldman Sachs | Carly Davenport49% | → $80 | Initiates | → Buy | Get Alert |
| 05/22/2023 | Buy Now | -31.17% | Morgan Stanley | Stephen Byrd49% | $63 → $61 | Maintains | Underweight | Get Alert |
| 05/16/2023 | Buy Now | -14.25% | Mizuho | Anthony Crowdell63% | $77 → $76 | Maintains | Buy | Get Alert |
| 04/28/2023 | Buy Now | -14.25% | BMO Capital | James Thalacker74% | $74 → $76 | Maintains | Market Perform | Get Alert |
| 04/28/2023 | Buy Now | -15.38% | Wells Fargo | Neil Kalton69% | $71 → $75 | Maintains | Equal-Weight | Get Alert |
| 04/20/2023 | Buy Now | -28.92% | Morgan Stanley | Stephen Byrd49% | $57 → $63 | Maintains | Underweight | Get Alert |
| 04/20/2023 | Buy Now | -13.12% | Mizuho | Anthony Crowdell63% | $72 → $77 | Upgrade | Neutral → Buy | Get Alert |
| 03/21/2023 | Buy Now | -35.69% | Morgan Stanley | Stephen Byrd49% | $61 → $57 | Maintains | Underweight | Get Alert |
| 03/02/2023 | Buy Now | -11.99% | RBC Capital | Shelby Tucker66% | $79 → $78 | Maintains | Outperform | Get Alert |
| 02/22/2023 | Buy Now | -31.17% | Morgan Stanley | Stephen Byrd49% | $64 → $61 | Maintains | Underweight | Get Alert |
| 02/17/2023 | Buy Now | -19.89% | Wells Fargo | Neil Kalton69% | $73 → $71 | Maintains | Equal-Weight | Get Alert |
| 01/30/2023 | Buy Now | -17.64% | Wells Fargo | Neil Kalton69% | $77 → $73 | Maintains | Equal-Weight | Get Alert |
| 01/23/2023 | Buy Now | -27.79% | Morgan Stanley | Stephen Byrd49% | $63 → $64 | Maintains | Underweight | Get Alert |
| 01/18/2023 | Buy Now | -21.02% | Credit Suisse | Nicholas Campanella62% | $62 → $70 | Maintains | Underperform | Get Alert |
| 01/17/2023 | Buy Now | — | Keybanc | Sophie Karp59% | — | Downgrade | Overweight → Sector Weight | Get Alert |
| 01/12/2023 | Buy Now | -18.76% | Mizuho | Anthony Crowdell63% | $73 → $72 | Maintains | Neutral | Get Alert |
| 12/16/2022 | Buy Now | -16.51% | BMO Capital | James Thalacker74% | $68 → $74 | Maintains | Market Perform | Get Alert |
| 12/15/2022 | Buy Now | -28.92% | Morgan Stanley | Stephen Byrd49% | $59 → $63 | Maintains | Underweight | Get Alert |
| 12/12/2022 | Buy Now | -14.25% | Wolfe Research | Steve Fleishman51% | → $76 | Upgrade | Peer Perform → Outperform | Get Alert |
| 11/11/2022 | Buy Now | -33.43% | Morgan Stanley | Stephen Byrd49% | $55 → $59 | Maintains | Underweight | Get Alert |
| 10/24/2022 | Buy Now | -33.43% | B of A Securities | Julien Dumoulin-Smith67% | → $59 | Downgrade | Neutral → Underperform | Get Alert |
| 10/21/2022 | Buy Now | -37.94% | Morgan Stanley | Stephen Byrd49% | $68 → $55 | Maintains | Underweight | Get Alert |
| 10/20/2022 | Buy Now | -21.02% | Keybanc | Sophie Karp59% | → $70 | Upgrade | Sector Weight → Overweight | Get Alert |
| 10/19/2022 | Buy Now | -21.02% | Wells Fargo | Neil Kalton69% | $72 → $70 | Maintains | Equal-Weight | Get Alert |
| 10/06/2022 | Buy Now | -18.76% | Wells Fargo | Neil Kalton69% | $80 → $72 | Maintains | Equal-Weight | Get Alert |
| 09/22/2022 | Buy Now | -23.28% | Morgan Stanley | Stephen Byrd49% | $69 → $68 | Maintains | Underweight | Get Alert |
| 09/14/2022 | Buy Now | -1.84% | Argus Research | Marie Ferguson40% | $83 → $87 | Maintains | Buy | Get Alert |
| 08/23/2022 | Buy Now | -22.15% | Morgan Stanley | Stephen Byrd49% | $63 → $69 | Maintains | Underweight | Get Alert |
| 08/22/2022 | Buy Now | -31.17% | Goldman Sachs | Michael Lapides60% | $53 → $61 | Maintains | Sell | Get Alert |
| 08/04/2022 | Buy Now | -1.84% | UBS | Ross Fowler63% | $76 → $87 | Upgrade | Neutral → Buy | Get Alert |
| 07/21/2022 | Buy Now | -28.92% | Morgan Stanley | Stephen Byrd49% | $58 → $63 | Maintains | Underweight | Get Alert |
| 07/18/2022 | Buy Now | -10.87% | Barclays | Eric Beaumont69% | $82 → $79 | Maintains | Overweight | Get Alert |
| 06/30/2022 | Buy Now | -14.25% | UBS | Ross Fowler63% | $83 → $76 | Maintains | Neutral | Get Alert |
| 06/22/2022 | Buy Now | -21.02% | BMO Capital | James Thalacker74% | $81 → $70 | Maintains | Market Perform | Get Alert |
FAQ
What is the target price for Southern (SO) stock?
The latest price target for Southern (NYSE:SO) was reported by Morgan Stanley on June 18, 2025. The analyst firm set a price target for $90.00 expecting SO to rise to within 12 months (a possible 1.55% upside). 32 analyst firms have reported ratings in the last year.
What is the most recent analyst rating for Southern (SO)?
The latest analyst rating for Southern (NYSE:SO) was provided by Morgan Stanley, and Southern maintained their equal-weight rating.
When was the last upgrade for Southern (SO)?
The last upgrade for Southern Co happened on June 5, 2025 when Jefferies raised their price target to $100. Jefferies previously had a hold for Southern Co.
When was the last downgrade for Southern (SO)?
The last downgrade for Southern Co happened on May 14, 2025 when Keybanc changed their price target from N/A to $78 for Southern Co.
When is the next analyst rating going to be posted or updated for Southern (SO)?
Analysts arrive at stock ratings after doing extensive research, which includes going through public financial statements, talking to executives and customers of Southern, and listening in to earnings conference calls. Most analysts do this every three months, so you should get 4 ratings per company per firm each year. The last rating for Southern was filed on June 18, 2025 so you should expect the next rating to be made available sometime around June 18, 2026.
Is the Analyst Rating Southern (SO) correct?
While ratings are subjective and will change, the latest Southern (SO) rating was a maintained with a price target of $91.00 to $90.00. The current price Southern (SO) is trading at is $88.63, which is out of the analyst’s predicted range.
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